Your Website Has Been Broken for 3 Years and You Didn't Know
We've audited hundreds of sites. The most common finding isn't bad design — it's broken functionality nobody tested after launch. Here's a self-audit checklist.
Read more →Practical advice on web, digital strategy, and org management from a team that's been doing this since 2008. We have opinions. Some of them are useful.
There's always a new framework. There's always a platform that's going to change everything. Here's our 17-year argument for choosing stability over shininess — and why your future self will thank you for it.
Read more →We've audited hundreds of sites. The most common finding isn't bad design — it's broken functionality nobody tested after launch. Here's a self-audit checklist.
Read more →Most non-profit email programs underperform not because the writing is bad, but because of invisible technical problems. List hygiene, deliverability, reply-to addresses — here's what we see most often.
Read more →Auto-updates sound great until one breaks your site at 3am. Here's our actual approach to WordPress plugin management — including which ones we trust with auto-updates and which ones we don't.
Read more →Consumer safety regulations. Federal education compliance. Vehicle defect databases. Turns out: niche expertise + genuine stakes = loyal listeners. Here's what we've learned producing weekly shows for advocacy orgs.
Read more →GA4 is actually good. The migration was terrible. We moved 12 clients during the switchover window and here's the honest retrospective — what broke, what surprised us, and what we'd do differently.
Read more →Occasional, useful, never spammy. We write when we have something worth saying — which is not every week, to be honest.
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