American Museum of Tort Law
From Pez dispensers to buttons there are museums for everything. Given that most people think we are a highly litigious society it's surprising that the Tort Museum is the first museum dedicated to the law. The online presence for the museum shows that this is not some abstract, boring subject but rather an engaging one full of flaming cars, flaming rats and lots of things that aren't that combustible.
The online store for the Tort Museum is regularly adjusted to enhance the buying experience and decrease abandoned shopping carts.
Making the esoteric subject of Tort Law appealing to the general public and students is a primary goal of the site. By using a colloquial tone and taking advantage of the museums excellent artwork we've been making visitors understand that a tort is not a torte.